| The
artistic look of your gift and loyalty cards is
important to the success of your program. Although
standard cards are available we have found that
most merchants prefer to have their cards printed
with their logo, design, and color scheme. If
you already have a relationship with a local printer
then they can usually assist you with creating
the design and putting it into the proper electronic
format. Should you require assistance then complete
design services are available for a moderate fee.
When
you will be provide the artwork it should be created
in one of the following programs in either Mac
or PC:
- Quark
Xpress 4.0 to 6.0
- Adobe
InDesign 2 to CS2
- Adobe
Photoshop CS2 or lower
- Adobe
Illustrator CS2 or lower
- Macromedia
Freehand MX or lower
- Adobe
Pagemaker 7 or lower
- Corel
Draw 7.0 (Win) & 6.0 (Mac)
For most of our smaller merchants
that don't have graphic expertise we ask you to
just email us your logo and artwork ideas in a
high resolution format such as a gif or jpeg.
Our in-house art design department will review
it at no charge and will put together a proof
for your review.
Although
not preferred, separated film and camera-ready
artwork can often be used. However, photocopies
and preprinted materials (business cards, brochures,
etc.) are less suitable for high quality graphic
production and should usually be avoided.
In
creating your card design please keep in mind
the following important points. The standard gift
card (CR 80) is 3 3/8” (width) x 2 1/8”
(height) x 0.30 mil (thickness). These are the
same dimensions as a standard credit card. Artwork
that bleeds must extend 1/16th” beyond the
edge of the card. A 1/8” trim safety margin
inside of the card edge is recommended for all
type and essential art elements.
When
you send us your artwork files they maybe send
via an email attachment (depending upon the file
size), via floppy disk, 100 & 250 MB Zip disks
(both IBM and Mac), or CD.
Once
acceptable artwork has been received, an electronic
proof will be created and sent to you via email
within 1 to 2 business days. A color laser proof
can also be sent upon request. Color Key or Matchprint
proofs can be supplied at additional cost.
After
you sign off on the approved proof you can realistically
expect the card production time to take approximately
15 to 20 business days depending upon the time
of the year plus shipping time to your location.

Now
that you know about this great program, you are
probably ready to take that extra step. Please
contact Kevin
via Email or complete the I Want More Info
form on the left. |